The mission, the purpose?
Our promise to you
To inspire you to surpass your own limits and make the most of life through unforgettable experiences in the heart of nature 🌿
Because we want you to explore, have fun, feel alive, and connect with your most adventurous side 🧗
Do you dare to be part of the tribe?
VISION
At Alicante Aventura, we want to be your benchmark in active tourism and outdoor adventure sports.
We dream of a type of tourism that doesn’t follow seasons, one that is experienced 365 days a year with the same intensity, excitement, and respect for nature.
We believe in a model of adventure that connects you with the environment and with yourself.
That’s why we work to promote the de-seasonalization of active tourism, expanding the offerings beyond summer and designing experiences adapted to each season and every type of traveler.
From the sea to the mountains, from kayaking to via ferratas, our activities are more than just sports: they are paths of learning, self-improvement, and human connection.
We are committed to constantly diversifying our offerings, with unique adventures that combine adrenaline, safety, and quality, without ever losing our essence: accessibility, sustainability, closeness, and authenticity.
Our vision is clear: to position Alicante Aventura as a benchmark in the Valencian Community and in the national market, strengthening the competitiveness of active tourism and bringing it closer to an increasingly conscious, demanding, and free audience.
Because for us, the tourism of the future should not only excite: it should also care, integrate, and endure.
OUR VALUES
🌿 Passion for nature
We love what we do and live it in every adventure. Nature is our stage and our driving force.
🛟 Safety first
Adventure is only truly enjoyable when it is well cared for. We are rigorous, responsible, and always attentive to every detail.
👣 Closeness and authenticity
We like to treat each person as part of our tribe. We connect on a human level, with respect, humor, and a personal touch.
✨ Fun with purpose
Every activity is an opportunity to laugh, learn, share, and live something unforgettable.
🧗 Personal growth
We believe in the power of challenges to discover what we are capable of. We help people go beyond their limits with confidence and safety.
🌍 Respect for the environment
We act with ecological awareness. We protect the natural environment and educate on its care.